Brightcove Interactivity Documentation

Brightcove Interactivity enables you to easily create two-way communication with your audience, making the video experience more engaging and insightful for your viewers. Each type of interactivity offers different viewer experiences, from social media-like reactions to clickable related content links to “choose your own adventure” journeys. Each feature is also a data point, providing highly detailed engagement data that can be used to build comprehensive customer profiles.